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About The Brand Show
Joining forces with retail giants and the unassuming, The Brand Show delivers insights on current retail trends, operational challenges and shopper marketing.

More About The Brand Show

Combining curiosity and generosity

Whether you're the market leader or a local startup, The Brand Show offers ideas and insights to help you grow your retail brand. Through expert articles and thought-leader interviews, we look at the brands, trends and shopper marketing strategies that shape our retail world.
The Brand Show is a product of Two West, Inc.

Retail + Communications

Two West, Inc. is a shopper marketing firm that helps retail brands connect emotionally with shoppers through insight, design and empathy. Emotion creates engagement and engagement guides the purchase. We do this by discovering hidden-shopper truths and designing retail solutions for the home, on the go and in-store.

About The Hosts


Host Ethan Whitehill

Ethan Whitehill

In his spare time, you’ll find Ethan tweeting up his latest shopper insight or retailer inspiration.

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Host Lou Thurmon

Lou Thurmon

Observation is Lou’s middle name. If she’s not interviewing retailers, she’s out with shoppers discovering insights for deeper retail engagement.

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